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6 Ideas for Viral Marketing

Here are six ideas to help you start your viral marketing campaign: 1. Purchase the branding rights to a viral E-book. Allow people to give away your free E-book to their visitors. Then, their visitors will also give it away. This will just continue to spread your ad all over the Internet. 2. If you […]

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Viral Marketing Goes Mobile

Mobile devices, mobile phones and PDA’s are one of the last great frontiers of viral advertisement opportunities. However, we have become experts at filtering everything, our air and water, our e-mail and pop-ups, and our mobile devices as well. We are good at filtering. The very idea of unwanted advertising streaming through our Blackberries is […]

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What Works & What Doesn’t in Viral Marketing

Stop with the enforced e-mail forwards already! Trying to force or bribe people to forward your info to a friends or family in order to be rewarded or win looks skanky in today’s ultra-permission-based world. Especially when you tell visitors nothing about their friend’s or family’s privacy in the space directly next to the e-mail […]

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How to Get and Use E-Mail Addresses for Viral Advertising

Viral marketing has an array of possibilities and ways to achieve your overall goals. However, just like everything else, preplanning and the right setup to create success are the things you will need to make it work for you and your e-business. The first thing you want to be sure you don’t do is get […]

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What is e-Commerce?

E-Commerce is way of doing business transactions electronically. The first wave of doing business was exchange of information. The word electronically here in this context means that in E-Commerce business transactions gets completed via electronic medium. This electronic medium mostly uses computers on Internet. The transaction may also be done through mobile that is mobile […]

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Rules of Effective Website

In designing the WebPages for a website you should adhere to following rules: 1. Pages required: Your website must contain following pages: Feedback is necessary to obtain the suggestions of your visitors Contact us is necessary to establish a relation between you and your visitors. You should provide your EMAIL so as visitors should feel […]

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Start-ups pip established SMEs to the website post, study finds

By Michelle Hammond Tuesday, 22 May 2012 Start-ups are slightly more likely to have their own website than established small businesses, according to a new MYOB report, which shows 64% of Australian SMEs still don’t have their own online operation. The March 2012 MYOB Business Monitor report shows the proportion of website owners has actually […]

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Smartphone addicts? Don’t worry, be happy

Scott Rochfort May 22, 2012 Illustration: John Shakespeare. IF YOU thought Australian retailers were being bypassed by online-oriented consumers who were no longer under their grip, think again. Woolworths’s digital multi-channel expert, Penny Winn, told a Trans Tasman Business lunch yesterday how smartphone users had become increasingly fixated by their devices and that shopping was […]

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Mobile Online Shopping

Mobile Online Shopping Holds The Real Opportunity In Mobile Payments Editor’s note: Bill Ready is CEO of Braintree, an online and mobile payments provider. Every day there is a new headline about mobile payments focused on using a mobile phone to pay at retail locations. Paypal, Google and other industry giants are racing to provide […]

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Housewives desperate for deals head online

Online demand for gadgets and devices fell 5 per cent Aussies bought more than 42,000 fashion items on eBay daily Shoppers spent an estimated $11.1bn online in the past year CLICK-HAPPY housewives are helping drive Australia’s internet spending spree, with sales of cosmetics, clothes and online department store items jumping 20 per cent in the […]

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